I enjoy launching my own projects, but also love helping and supporting others in bringing their ideas to life.

So, if you’re feeling stuck with your idea, startup, or just want to achieve something but don’t know how to move forward, maybe I can help.

Feel free to reach out — I’m Artem, living in Prague.

artem@markevi.ch

I have an idea, what should I do next?

Great question, it means you’re ready to move forward! It’s important to first understand where you are — what knowledge, experience, contacts, and expectations you have. Why did you choose this particular idea? What motivates you? The path of a founder is tough, and if your motivation is based not only on finances but also on love for what you do, you have a good chance of success. You need to assess your current state, release any built-up tension and expectations, and take the first easy and clear step. That’s where I come in to help.

My idea is not unique..

How unique is the bakery near your house? Someone may have opened it just to make money, while someone else truly loves the craft, studies the perfect baking temperatures, flour varieties, ingredient ratios, bread shapes, spices, and other details. It’s not just about business — it’s about a love for the process. It’s not always important to be unique; what matters is loving what you do and putting your heart into it — and that always works.

Founder sales

My method of expanding Vocalls into Latin America was, to say the least, unconventional. I noticed that our competitor had hired an interesting person from Latin America who lives in Prague. I invited him for coffee, understood his frustrations and motivations, evaluated his contacts, and managed to bring him over to our side. Through his connections in Mexico, I got the chance to showcase our product to a major logistics company. I took a risk, gathered part of the team, and flew with them to Mexico, relying on this potential client. By investing around $50k almost blindly, based on my assessment of the situation, we successfully completed a pilot project and signed a contract worth $1.7M. This was a classic example of founder sales — when the founder personally handles sales in the early stages of the company’s development.

It would be great if the iPhone had a few useful features added. For example, the ability to mark a call as “important.” Someone calls you, and you can see that it’s urgent and can’t wait.

Also, there’s a need for a “Can I call you?” button, so that before dialing, you can send a push notification to ask if the person is available to talk now for 10 min. If anyone knows Apple — pass this along to them pls.

Long ago I used to think about creating an app called “Randomizer.” The idea was to upload some habits you want to implement or short tasks to step out of your comfort zone. Then, you could simply open the app, press the “Randomize” button, and it would select one of these tasks that can be completed in 15 minutes. It always worked this way for me: if I know in advance that I need to do something I don’t particularly like, but it’s useful, I start overthinking, and laziness takes over. But if the task comes up randomly, it seems easier to start. At least, that’s how it seems to me.

There’s one rule that may seem difficult to follow, but it’s incredibly helpful: Create a pitch deck right when you launch your company and update it every few months, even if you don’t plan to attract investment. It’s a great way to clear your mind and stay focused. By doing this, you gain a better understanding of your product and the key areas that need to be developed.

Maybe one day I’ll open a café for one year just to experiment with the interior, presentation, and drinks. Then, after a year, I’ll simply close it. It would be a great experience that allows to bring all ideas to life without long-term commitments.

How much I love these: Radiohead, Whoop, On, GPT

Grilling an idea so that you understand that grilling an idea is a good thing and that it’s worth always trying to critically evaluate ideas and periodically grill them.

Often managing to uncover a new level of value in an idea or a product.

I have launched many different businesses. Some of them turned out to be successful. My goal has always been to do things differently from what’s commonly done around me or to create a business that fundamentally stands apart from others. I strive to go beyond standard solutions and experiment with new approaches.